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Fisher Investments Press
Fisher Investments and John Wiley & Sons, Inc. launched Fisher Investments Press to offer investing education for a wide and diverse audience. The investment series will offer the full spectrum of investors, from novices to professionals, a set of tools to help them become better investors.
Why Fisher Investments Press?
The new publishing imprint is based on the success of Ken Fisher’s best-selling investment book, The Only Three Questions That Count: Investing by Knowing What Others Don’t, published by Wiley in December 2006. It will draw on the expertise and experience of Fisher Investments and Ken Fisher to deliver 30 new titles over the next 5 years. The money management knowledge of Fisher Investments combined with Wiley’s distribution network makes for a powerful combination to launch a business imprint.
Cutting-edge initiatives like this have propelled Wiley to the forefront of business publishing. Known for successful brands such as For Dummies® and Frommer's®, Wiley will work closely with Fisher Investments to build a distinctive brand identity.
Ken Fisher Titles
Ken Fisher's most recent bestselling book, How to Smell a Rat, was published by Wiley in August 2009. In light of recent publicized financial scandals, this book details five signs of financial fraud investors can look out for when evaluating their money manager. Look for it at bookstores everywhere! Ken’s previous book, The Ten Roads to Riches, published in October 2008, was a New York Times best seller.
Other Fisher Investments Press Titles
Recently in 2009, Fisher Investments Press has released, Own The World: How Smart Investors Create Global Portfolios, aimed at helping investors maximize performance in a global market. It has also released 20/20 Money: See the Markets Clearly, Gain Focus and Invest Better than the Pros, aimed at helping investors see markets clearly and navigate turbulent times.
Fisher Investments Press Sector Guides
In February 2009, The Fisher Investments On series launched. This series of "how-to" guides will cover eleven investing sectors with a methodology for analyzing and investing in them. See recent releases including Fisher Investments on Materials, Fisher Investments on Energy, Fisher Investments on Industrials, and Fisher Investments on Consumer Staples.
Learn about Fisher Investments Press for your portfolio!
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